Browsing NHH Brage by Author "Barros, Pedro P."
Now showing items 1-2 of 2
-
Media competition on the Internet
Barros, Pedro P.; Kind, Hans Jarle; Nilssen, Tore; Sørgard, Lars (Discussion paper, Working paper, 2004-08)This paper presents a model of competition between two advertisingfinanced media firms, and we apply the model to analyze competition between portals on the Internet. First, we show that equilibrium prices of advertising ... -
Media competition when the audience dislikes advertising : a theory of vertical alliances on the internet
Barros, Pedro P.; Kind, Hans Jarle; Nilssen, Tore; Sørgard, Lars (Working Paper, Working paper, 2002-12)This paper presents a model of media competition in a situation where the media is advertising-financed, but where the media consumers dislike commercials. It is shown that equilibrium prices of advertising are actually ...