Browsing NHH Brage by Author "Nguyen, Dang"

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Export strategy : how will Tuan Phong insert itself into the apparel global value chain?

Nguyen, Dang (Master thesis, 2010)

This paper gives an overview of the garment industry in Vietnam, describes the apparel company Tuan Phong, based in Ho Chi Minh City. Then, I use Integrated Strategy Model framework of Svein Ulset to shed light on the ...