Browsing NHH Brage by Author "Torvund, Magnus"
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Predicting the impact of academic articles on marketing research: Using machine learning to predict highly cited marketing articles
Hansen, Ingrid Skogeng; Torvund, Magnus (Master thesis, 2022)The citation count of an academic article is of great importance to researchers and readers. Due to the large increase in the publication of academic articles every year, it may be difficult to recognize the articles ...