Blar i NHH Brage på forfatter "Dalen, Mie Birgitte"
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Visual website aesthetics : the relationship between dimensions of visual website aesthetics, website trust and consumers' intention to visit the website
Dalen, Mie Birgitte (Master thesis, 2015)A review of previous research about visual aesthetics revealed inconsistencies and contradicting views. Due to the important role of visual aesthetics in the online environment, a more thorough understanding of the ...