Blar i NHH Brage på forfatter "Gressgård, Leif Jarle"
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Computer-mediated group interaction and innovativeness : investigating the effects of communication properties, cognitive style, and idea generation attitudes on innovative thinking processes
Gressgård, Leif Jarle (Doctoral thesis, 2005) -
An exploratory study of the relationships between mobile data services business models and customer value
Pedersen, Per E.; Methlie, Leif B.; Gressgård, Leif Jarle; Nysveen, Herbjørn; Thorbjørnsen, Helge (Report, Research report, 2005-03)A model integrating mobile data service providers’ business models decisions with end-users’ perception of customer value is presented and empirically tested. Business model decisions affect the extrinsic and intrinsic ... -
Future mobile internet services : business model scenarios
Gressgård, Leif Jarle; Stensaker, Inger G. (Report, Research report, 2004-06)In this report we explore future business models for mobile internet services. Based on four different scenarios, we sketch out how future conditions in the mobile industry may influence value propositions, value networks, ... -
Measuring the impacts of electronic commerce on business : firm-level case studies in two Norwegian industries
Christensen, Gunnar E.; Methlie, Leif B.; Gressgård, Leif Jarle (Report, Research report, 2001-09)The objective of this research was to assess the dynamics and impacts of electronic commerce in the value chains of products and services. The research was conducted as part of a multinational OECD-project, which aimed at ... -
Mobile internet services : integration models and structural determinants
Gressgård, Leif Jarle; Methlie, Leif B.; Stensaker, Inger G. (Report, Research report, 2003-10)The overall purpose of this report is to contribute in developing theory related to the supply side of mobile and electronic commerce. We explore how mobile services are organized and which factors explain different choices ...