| dc.description.abstract | This exploratory and descriptive study investigates the attitudes of students and professors at Norwegian School of Economics (NHH) towards the implementation of Generative Artificial Intelligence (GenAI) in higher education. The research is set against the backdrop of GenAI’s rapid rise in popularity due to OpenAI’s prominent service in ChatGPT, a development that has ignited extensive discussions within the educational sector. Grounded in a thorough literature review, we developed and administered an online survey, collecting quantitative data from 274 participants. Specific applications of GenAI explored include text generation for student work, GenAI as an assessment tool, and GenAI as a tool for virtual assistance.
Findings reveal a general trend of enthusiasm among students towards GenAI, contrasted with a slightly more cautious approach from professors, indicating a potential generational gap. Further, the study observes (1) a decline in approval for text generating features as they get more intrusive in the student’s work, (2) a critical stance towards GenAI as an assessment tool, and (3) a preference for human advice while simultaneously recognizing the utility of GenAI as a virtual assistant tool.
In the last part, we propose reflection points and recommendations for future policy-making at NHH in regard to GenAI use, rooted in the earlier analysis and discussion. The general suggestion revolves around developing education-specific GenAI tools, drawing inspiration from University of Oslo’s approach, as well as forming an AI-committee for ongoing evaluation of how the GenAI applications play out. Lastly, it must be highlighted that while there is interest in integrating GenAI in higher education, significant considerations must be addressed, including varied opinions, institutional goals, and the need for specialized tools and competencies. This research contributes to the understanding of GenAI's role in higher education and aspires to serve as a source of inspiration when forming future policies at NHH, and beyond. | en_US |
