Blar i Thesis på forfatter "Pelzl, Paul"
-
The Impact of Celebrity Endorsement Announcements : An Empirical Study of the Stock Market Reaction to Celebrity Endorsement Deal Announcements in the USA and Europe
Outzen, Henrik Brokstad; Rørstadbotnen, Fredrick Adrian (Master thesis, 2023)Do celebrity endorsements impact the stock price? In this thesis, we aim to answer this by analyzing a unique sample of 155 announcements from 2009 to 2023 by firms listed in Europe and the USA, using announcements from ... -
Innovation during Oil Price Booms: Modelling the effects of oil price changes on innovation in oil & gas abundant countries
Schauer, Martin (Master thesis, 2022)This paper investigates whether oil price booms have an effect on innovation in countries with abundant oil & gas reserves. To quantify innovation within all sectors of a country objectively, patent data is used. Using ... -
Why constrain yourself? A cross-industry analysis of Internal Carbon Pricing in relation to the regulatory framework.
Rossi, Paolo (Master thesis, 2023)This paper investigates the reasons that lead companies to introduce Internal Carbon Pricing as a way to internalize the impact of their GHG emissions in their processes. In order to do this, the usage of Internal Carbon ...