Blar i Master Thesis på forfatter "Bambulyak, Alena"
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Corporate Social Responsibility (CSR) as an extrinsic cue in consumer judgements of products
Bambulyak, Alena; Selezneva, Alina (Master thesis, 2015)This research paper combines two streams of research, Corporate Social Responsibility (CSR) and its influence on consumers, and research on extrinsic cues as an input in consumer evaluations of products and especially food ...