Browsing Norges Handelshøyskole by Author "Wahl, Christianne Kvalsund"
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Consumer fairs for jewellery : a study of which factors that influence the attitude and intention of consumers to visit a consumer fair for jewellery
Wahl, Christianne Kvalsund (Master thesis, 2011)This study seeks to explore which factors that influence the attitude and intention of consumers to visit a consumer fair for jewellery, and investigate whether there exist differences between the genders. The results ...