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Norges Handelshøyskole [8603]
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Understanding the Role of Textual Paralanguage in Electronic Word of Mouth
(Doctoral thesis, 2024-12)Electronic word of mouth (eWOM) refers to online communication about products and brands among consumers. eWOM influences the consumer decision-making process and subsequently affects sales. Currently, consumers are ... -
Koordiner ing og effektiviser ing i forsyningskjeden : Effektivitetsendring i KIWI som følge av NGFLYT
(Master thesis, 2017)Dagligvarebransjen er preget av sterk konkurranse og knappe marginer, men det omsettes for milliarder. Små prosentvise endringer i kostnader eller omsetning kan få enorm betydning på bunnlinjen og det er derfor viktig å ... -
Savings Banks or Super Banks? An Empirical Study on the Impact of Equity Certificates’ Unique Features on Pricing
(Master thesis, 2024)Equity Certificates (“ECs”) have been pivotal in providing Norwegian savings banks with access to capital and maintaining their competitive market position. ECs are distinctively characterized by their complex equity ... -
Strategy and Digital Transformation: Exploring the Relationship Between Strategy and Digital Transformation in Established Firms
(Doctoral thesis, 2024-12)The purpose of this thesis is to investigate how strategy and digital transformation work together to enhance firms' ability to compete in a digital landscape. Digital technology has fundamentally altered market dynamics ... -
Essays on Equality, Intergenerational Mobility and Family Formation
(Doctoral thesis, 2024-11)