Blar i Discussion papers (SAM) på forfatter "Evensen, Charlotte Bjørnhaug"
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The impact of targeting technologies and consumer multi-homing on digital platform competition
Evensen, Charlotte Bjørnhaug; Haugen, Atle (SAM DP;13/2021, Working paper, 2021-06)In this paper, we address how targeting and consumer multi-homing impact platform competition and market equilibria in two-sided markets. We analyze platforms that are financed by both advertising and subscription fees, ...