Blar i Department of Strategy and Management på forfatter "Nordmo, Mads"
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Perceived mortality and perceived morality: Perceptions of value-orientation are more likely when a decision is preceded by a mortality reminder
Nordmo, Mads; Norman, Elisabeth (Journal article; Peer reviewed, 2016)The questions addressed in this paper are whether and how reported mortality reminders can function as an indication of sincerity when communicating ambiguously motivated decisions. In two experiments, ... -
The asymmetrical force of persuasive knowledge across the positive–negative divide
Nordmo, Mads; Selart, Marcus (Journal article; Peer reviewed, 2015)In two experimental studies we explore to what extent the general effects of positive and negative framing also apply to positive and negative persuasion. Our results reveal that negative persuasion induces substantially ... -
"We care, and we meant it": Psychological mechanisms influencing perceptions of sincerity in CSR communication
Nordmo, Mads (Doctoral thesis, 2016-09)The overarching topic in this dissertation is psychological mechanisms involved in the perceptions of sincerity in CSR communication. The dissertation consist of three papers, all revolving around sincerity-perceptions in ...