Blar i Working papers (SNF) på forfatter "Nygaard, Arne"
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An empirical investigation of governance structures in the hotel industry
Dahlstrom, Robert; Haugland, Sven Arne; Nygaard, Arne; Rokkan, Aksel Ivar (Working paper, Working paper, 2002-11)The study investigates alternative governance forms in the hotel industry. We analyze the choice among independently owned firms, voluntary chains, franchising, and vertically integrated chains. Based on agency theory, we ... -
Market orientation, customer satisfaction and productivity in the service industry : a data envelopment analysis
Haugland, Sven Arne; Myrtveit, Ingunn; Nygaard, Arne (Working paper, Working paper, 2004-12)A crucial cornerstone in the market orientation literature is the relationship between market orientation and performance. Products and services should be designed, developed and offered to customers based on market ...