The television industry as a market of attention

dc.contributor.author	Nilssen, Tore
dc.date.accessioned	2009-06-10T08:43:54Z
dc.date.available	2009-06-10T08:43:54Z
dc.date.issued	2008-10
dc.identifier.issn	1503-2140
dc.identifier.uri	http://hdl.handle.net/11250/166636
dc.description.abstract	In this article, I view the TV industry as a two-sided market, with advertisers on one side benefiting from the presence of TV viewers and on the other side TV viewers having a dislike for advertising on TV. I use this framework to discuss the likely future development of pay TV, in particular how a future increase in competition in the TV industry will affect the prevalence of pay TV over advertising-financed TV.	en
dc.language.iso	eng	en
dc.publisher	SNF	en
dc.relation.ispartofseries	Working paper	en
dc.relation.ispartofseries	2008:39	en
dc.title	The television industry as a market of attention	en
dc.type	Working paper	en
dc.subject.nsi	VDP::Samfunnsvitenskap: 200::Medievitenskap og journalistikk: 310	en
dc.subject.nsi	VDP::Samfunnsvitenskap: 200::Økonomi: 210::Samfunnsøkonomi: 212	en